CODE | 21 New Sales Enablement Strategy

Plug-and-Play Sales Enablement Through SALES KITS©

Professional SALES ENABLMENT is the key to increasing seller productivity in the shortest possible time as well as developing the professionalism of the entire sales organization.

Product Managements und Marketing Teams can prepare communication elements and share them consistently throughout the entire sales force in order to ensure a high level of customer conversation – at all times.

  • MESSAGING-TOOLS
    Designing and developing Corporate and Product Messages and Statements used in business development initiatives in order to achieve higher response rates.

  • DIALOG-TOOLS
    Defining the elements of dialog and storyboards for different conversation models, in order to give sellers, fluency and confidence in the critical stages of the sales process.

  • DIFFERENTIATION-TOOLS
    Development and Customization of the Sales and Collaboration-Tools for the prospecting, presentation and proposal stages, in order to better control the sales process and differentiate effectively against competitors.

  • VALUE-TOOLS 
    Adaptation of the templates for the Negotiation Concepts for achieving high closing rates with high margin and avoiding ‘No Decision’ outcomes.

SALES INTELLIGENCE
This PLUG-and-PLAY Approach for developing and implementing specific Sales-Kits© increases the performance in particular when:

  • You launch new products and expect quick results
  • You hire a new seller that you want to ramp-up quickly
  • You have or want to expand an international sales organization
  • You want your Channel partners to sell more effectively

Through the use of a Sales-Wiki you make your know how easily available. After having explained your sales methodology, you can continiously share new Sales Kits© with your internal and external sales force in order to build higher levels of Sales Intelligence within your Sales engine.

What does a Performance Initiative look like?

See how a tailored up-skilling Programme could look like for your company, what the steps are to make it successfull and how the Sales Enablement tools fit into the global picture.

Performance Initiative 4.0