We work with Business Executives and Sales Leaders focused on
increasing the Performance of their Sales Engine to increase
profitability and achieve sustained growth.

Harald Marx - Founder Code | 21[ENTREPRENEUR PRINCIPLE ]

Harald Marx is Founder and Author of the CODE | 21© Methodology and a certified Solution Selling® Instructor.

He is a recognized expert in New Business and Performance Strategies in Buyer 4.0 markets.

Throughout his sales management career, Harald has always focused on New Business development and the implementation of growth strategies, in local markets as well as internationally.

Harald has worked in direct sales, partner sales, key account management environments and has held Sales Director, Divisional Manager and VP Business Development positions.


All members in our partner network provide several years of experience in sales, sale management and the implementation of sales methodologies.

New Bizness International delivered the CODE | 21 CONVERSATION MODELS in 18 countries in Europe and overseas. The training materials are available in 5 languages. Design and planning of a programme is managed centrally by one of our Lead Consultants in close collaboration with our customer’s management team.

Why We? – Because you are well served!

1. Uniqueness: CODE | 21© Design Point BUYER 4.0

CODE | 21©  is currently the only sales methodology in Europe which focuses to this extent on the new market challenges that is based on the new mindset, behavior and decision patterns of Buyer 4.0. – The key to increased Performance and Profits in sales.

2. Uniqueness: CODE | 21© DISC Conversation Model

The CODE | 21© Conversation Models is a response to the 21st. century Buyer paradigm shift and enables sellers , through a consultative conversation that follows different sales scenarios to create new demand – The guarantee for more opportunities and increased new business.

3. Uniqueness: CODE | 21© Business Simulation and Transisition Model

The design of a company-specific training journey customized to your sales model and competence profiles of your team maximizes the success of your training initiative. Business Simulation role plays ensure that the new skills will be used rapidly by your sales representatives. On top of that the CODE |21 KATA Leadership und Coaching-Modell© enables your sales management to ensures a long-term transition into daily business.– You get exactly what you need.

4. Uniqueness: CODE | 21© Sales Enablement with Plug-and-Play Sales-Kits

Our Sales Enablement Framework leverages your Product Management and Marketing resources and makes their knowledge available to your entire sales organization in a ‘ready-to-sell‘ format. The right Sales Intelligence is shared consistently to your sales force.


Let us discuss how to achieve better performance and increased profit!

“I am looking forward to it !”
(Harald Marx, New Bizness International)